Digital Billboard

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The new Digital Billboard is located adjacent to the on-ramp at the East Bidwell exit on the North side of Highway 50. The sign will service the East traveling traffic as a right hand read and the West bound traffic as left hand read. The approaching view of the billboard is unobstructed in both directions. This Billboard location is the first digital sign coming back into Sacrament from Tahoe and likewise the last before entering the tourism corridor.

Board Details

GPS LOCATION
East Bidwell Street & U.S. 50,
Folsom, CA 95630, USA
Latitude: 38.64413
Longitude: -121.116401
This is the first Digital Board on Highway 50 heading back to Sacramento from Tahoe.
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Digital Billboard Avertising Style One

Where they shop

Nearlly three-quarters of all outdoor viewers shop on their way home from work; more than two-thirds make their shopping decisions while in the car and more than one-third make the decision to stop at the store while on their way home. This is exactly why our billboard location is so vital to your media plan. If you are looking to capture the Folsom / Eldorado Hills market this is one Medium that delivers more than 88,000 vehicles per day in peak months.

 

 

 

 

 

 

 


FOLSOM CITY DATA

Population in 2013: 73,098 Population change since 2000: +40.9%
Males: 39,956 (54.7%)
Females: 33,142 (45.3%)
Median resident age: 37.2 years
California median age: 35.0 years

 

Estimated median household income in 2013:

$108,359
(it was $73,175 in 2000)
Folsom: $98,359
CA: $58,328

 

Estimated median house or condo value in 2013:
$359,200 (it was $223,300 in 2000)
Folsom: $359,200
CA: $349,400

 

Most common occupations in 2012:
Computer specialists (8%)
Managers (8%)
Engineers (8%)
Sales and related workers including supervisors (5%)
Sales representatives manufacturing (5%)
Top executives (4%)
Law enforcement workers including supervisors (3%)

 

Median household income above state average.
Unemployed percentage below state average.
Hispanic race population percentage below state average.
Median age above state average.
Length of stay since moving in below state average.
House age significantly below state average.
Institutionalized population percentage significantly above state average.
Percentage of population with a bachelor’s degree or higher significantly above state average.

 

Top 100 list:

#1 On the list of “Top 101 cities with largest percentage of females in occupations: Information and record clerks except customer service representatives (population 50,000+)”

#3 on the list of “Top 100 cities with the largest percentage of males (pop. 50,000+)”

#4 on the list of “Top 101 cities with largest percentage of females in occupations: Top executives (population 50,000+)”

#7 on the list of “Top 101 cities with largest percentage of males working in industry: Office supplies and stationery stores (population 50,000+)”

#8 on the list of “Top 101 cities with largest percentage of females in occupations: Business operations specialists (population 50,000+)”

#8 on the list of “Top 101 cities with largest percentage of females in occupations: Accountants and auditors (population 50,000+)”

#8 on the list of “Top 101 cities with largest percentage of males working in industry: Hardware, plumbing and heating equipment and supplies merchant wholesalers (population 50,000+)”

#15 on the list of “Top 101 cities with the largest percentage increase in population in the 1990s (pop 50,000+)”

#16 on the list of “Top 101 cities with largest percentage of females working in industry: Computer and electronic products (population 50,000+)”

#17 on the list of “Top 100 cities with newest houses (pop. 50,000+)”e of population with a bachelor’s degree or higher significantly above state average.